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Book Marketing
Every marketing plan is bespoke, built around the book’s genre and the readers most likely to buy it, since a fixed package applied to every title would waste spend on channels that don’t fit that particular book or audience. Digital promotion runs across pre-launch and post-launch, covering social media management, an author website to build the author’s presence and authority, SEO to support that presence, and A+ content for stronger listings on Amazon.
Social Media Management
Presence is built around the book and the author, not a generic content calendar reused across every client. Activity runs before launch, to build anticipation, and continues after, since most books sell over months rather than in a single week around publication.
Author Website
A website gives an author a permanent home online, separate from any one retailer or platform, somewhere readers can find their books, their story and how to follow what comes next. It’s built to support the wider marketing effort, not as a standalone extra.
SEO
An author website only works if people can find it. SEO is applied to make sure the site actually surfaces in relevant searches, rather than existing online with no way for a new reader to discover it.
Amazon A+ Content
For books sold on Amazon, enhanced product content gives a listing more than a plain description and cover image, additional imagery and formatting that a browsing reader is more likely to stop and read. This directly affects conversion on the page a reader actually buys from.
Read what our authors say
Registered in England & Wales, No. 16937618
Authors retain 100% of rights and royalties
Talk to a Publishing Consultant
If you're not sure what marketing your book actually needs, or which of these would make the most difference for your genre and audience, a conversation with your consultant is the fastest way to find out before anything is scoped or costed.
Work from the Britannia Imprint
Titles shaped by partnerships with authors across many genres and audiences.
Recent Titles
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Crime Thriller
The Girl in the Pink Dress
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Non-Fiction
The Redistribution Paradox
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Children's Book
The Noble Goats of Llandudno
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Self-Help
The State of Becoming
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Fantasy
The Christmas Trials
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General Fiction
All God's Kids
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Children's Book
I Can't Sleep
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Design and Formatting
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FAQs
Because different books sell to different readers through different channels. A plan built for one genre and audience would waste budget applied to a book it doesn't fit, so each plan is scoped to the specific book rather than pulled from a fixed package.
Not as a managed service at this stage, Britannia's marketing is currently focused on digital promotion. Where relevant, authors are given a list of media contacts suited to their book, so they can pitch it themselves, rather than being left to build that list from nothing.
Digital promotion runs across both pre-launch and post-launch, rather than starting only once the book is available to buy.
Yes, the two do different jobs. Social media reaches readers where they're already browsing, but the content is temporary and lives on a platform outside anyone's control. A website is permanent, it's where an author's full story and full backlist live, and it's the only one of the two that search engines can actually index and surface to new readers.
We Help Authors Get Published and Their Books Sold
Start a no-obligation conversation with one of our publishing consultants about what you want your book to do, and the most sensible way to get it there.
What you’ll get:
- An informal conversation about your project
- Straight answers to anything you want to ask about publishing
- Honest advice on the options actually open to you
- No obligation, no commitment and no hard sell